is a pay-per-click (PPC) program that can give you advertising revenue from each page on your website with a minimal investment in time and no additional resources.

AdSense delivers relevant ads that are targeted to the content people find on your site.

In many advertising networks and websites, including AdSense, the advertiser is charged for advertising their ad only when a user clicks on their ad. How much they pay (for that click) is called their Cost Per Click or CPC.
Here you will find some simple and effective AdSense tips that will increase your revenue. If you haven’t already joined AdSense program, you should sign up first.
Now it’s time to show you some tips and tricks that will optimize your AdSense ads.

1. AdSense Tip 1: Write a new page every day

   One of the best tips is to add a new page to your web site every day. The more content you have, the more visitors you will get. Put an Adsense unit on each and every content page of your site. But where? You will find more about that from the next AdSense tips.

2. AdSense Tip #2: Improve your keywords

   Get keyword suggestions from Overture Search Inventory and from Google AdWords Sandbox. Get new keywords that can help you improve your ad relevance. Enter the keywords from [web page name]-adsense-keywords.txt and save the suggestions to [web page name]-adsense-suggestions.txt.

3. AdSense Tip #3: Keep your website focused on a theme

   Use the keyword suggestions to enhance your web pages and to build theme-based content. And also try to get your keywords into the anchor text of your incoming links as much as possible. Don’t forget that Google AdSense is keyword-targeted advertising: Google AdSense bases its advert topics on your websites content, this means that content-rich websites of a popular topic should attract a large amount of ads.

4. AdSense Tip #4: Choose the right AdSense format

   Wider formats are successful because the ads are compact, easy to read and are complementary to the content. The top three AdSense formats are:

5. 336×280 large rectangle
6. 300×250 medium rectangle
7. 160×600 wide skyscraper

Another successful format is the 468×15 horizontal ad links, that can be placed under your navigation bar.